With the advent of search engine optimization, link building, and every other method to raise traffic to your website, article marketing has become one of the leading ways to generate visitors and links. Submitting high quality articles to directories increases brand awareness on the internet as well as adding links to your site. Adding links to your site will help to increase your rankings in the search engines. Submitting articles has become easier and easier as new solutions are made available.

Unnecessary time and energy is spent on manual submission of articles. Businesses are smart when they take advantage of the automatic submission tools and spend more time on worthwhile tasks that grow their business. Automatic submission will allow you to submit to hundreds of article directories with the click of a mouse instead of days of manual work.

Fortunately there are many article submission tools you can purchase that will do the automatic submitting of articles for you. This software and services allow you to set up an account and load your article, and with the click of a few buttons you can watch your article being submitted to hundreds of directories while you are off performing better tasks to grow your business. These tools give you the freedom to research, create, and brainstorm instead of sitting at your computer typing away at menial tasks all day.

Choosing article submission software can become overwhelming as there are may features you should be aware of. Multiple pen names is a good feature if you are concerned about privacy and want to add different author names to your accounts. Look for scheduled submissions as it will be more natural and real as opposed to submission to hundreds of directories at one time. Also, money back guarantees are important as you may want to try the tool before committing to buy it.

The most important feature of any article software is the ability to create unique content. Very few article submission tools spin your content generating unique versions of your article. Submitting unique versions is a good practice as duplicate content penalties are a big buzz right now and whatever you can do to help the situation is good. The software will take your content and adjust the paragraphs in such a way that every article submitted is completely different from the other. You can also generate a unique version every time you need it.

Which article submission tool is right for you? See a detailed feature list and comparison chart for each highly rated piece of article submission software available on the internet today.