Internet marketers are using a variety of methods for getting their sites ranked high in the many search engines that exist online today. There are many varied techniques used to promote a blog, website, or landing page, and all marketers want to be listed as the first listing on page one of the Search Engine Results Pages – SERPs.

On the internet today, there are as many internet marketing tools as there are search engines, and believe me, there are hundreds of search engines. Google alone has a search engine for most countries, and sites that rank high in the UK index may not even show up in the US index.

If you can get a site to rank well, the work can be well worth it. Even though it can take a lot of time and concerted effort, if you can get a website ranked on page one of the SERPs, it could turn into a huge payday.

The assumption that being on the first page is winning is a bit misguided and a variety of factors will come into play when accessing the effectiveness of the position of each listing. It is true however, that first page results will be clicked on more than second page results. But it is all about page position.

Take a look at the sponsored listings above the organic search results. You will quickly realize they actually push organic returns down the listings. If this helps the searcher is debatable, but it does not help the internet marketer.

If the advertisement satisfies the query, which it should, it won’t help you as an internet marketer unless you buy in. After you’ve gotten to the first page and ranked in the fifth position, you will now be pushed below the fold as a result of a paid listing.

When you look at the search results you’ll also find sponsored listings on the right hand column of each page. These listings also draw clicks and dilute the organic listings. If you optimize your site or individual page for a single search term, you better be above the page fold to get the maximum benefit from your first page ranking.

Considering there are thousands of Internet Marketers competing in hundreds of search engines for millions of keywords, getting on the first page of the SERPs is quite an impressive accomplishment in and of itself. However, if you want to win in your niche, you will absolutely need to be in the top three, it is your best chance.

Do You Need To Dominate The SERPs And Get In The Top Three Listings. All You Need Is A Great Internet Marketing Tool And You Will Succeed.