Small business owners need to make every dollar count. Utilizing some of the free marketing options that are out there like social networking, free sites and more will stretch your marketing dollars!

Using free websites like Squidoo, Yahoo360 and Google Sites are a great way to increase your online exposure. The fact that you can set these up in a matter of minutes is incredible and the further fact that they are free is AMAZING! The point of using these different sites around the internet is to have a web of properties where people can find your product or services and contact you.

Using free blogs is a way that you can generate qualified leads for your business. There are numerous services out there like wordpress and blogger which allow you to send out information on a regular basis. The best part of a blog is its ability to PUSH information out to the search engines, as opposed to websites where you have to wait for the search engines to come list you.

There is nothing as powerful as personal referral from a satisfied client to generate small business leads. The social networking platforms like Twitter, LinkedIn and Facebook now allow you to connect really easily with your past customers and potential clients. These services are all free to use and a great way for you to increase your online visibility WITH people who are predisposed to listening to your message.

Using your email signature line is a great way to drive traffic to your websites! Make sure to include a link to your website or blog, in addition to the normal contact information like name, email address and phone. Better still, include an offer that will increase the chances that someone click. Offer a free video or whitepaper that will be beneficial to people in your industry.

If you are a great (or even passable) writer, article marketing is a tremendous way to become an expert in your field. Writing a 600 word article takes very little time and could be the one thing a potential client sees. Make sure to focus on keywords that are relevant to your industry. The best thing about article marketing is that it tends to do well in the search engines and has a great potential for backlinks.

Whenever you are joining a new free website, blog or article site, make sure that you fill out all of the information that they allow you to enter. Frequently small business owners forget that they can add a link to their page or enter their phone number right into the main signup page or profile page.

It does not matter which method of free marketing you choose to employ, be it free websites or blogs, social networking or article marketing. Everything you do online will increase the chances that someone will find your site or contact information and call for your products or services.