The fourth rule of attraction marketing is prospecting and marketing. These are very important. This is where you will be spending the majority of your time doing. This is where a lot of people trip up. This is what pays the bills. With no marketing there are no prospects. With no signing those prospects, there is no money going into your bank account

Let us talk first about marketing. People don’t respond to the same stimulus. If you are only marketing one or two different ways, you are robbing yourself of thousands of prospects. If you are only doing cold calls, or talking to all your friends and family, how effective can your marketing be? If this is all you are doing you are limiting yourself to a very small portion of the resources available to you.

Google is the number one website in the world. Yahoo is the second largest website in the world. You Tube is number three, and Face Book, with over 350 million people, is the fourth largest website in the world. What kind of presence do you have on any of these sites? If you don’t, why not? There are more than these four, but look at the ocean of prospects you are leaving behind if you are not on these sites.

There are two words in network marketing. Most people only focus on the word network and forget about the marketing part. They are good at getting all their family and friends out to the meetings. They may have even signed a couple, but what happens when that network runs out? Not if but when it runs out because it will run out. Then you have to learn about the second word. Marketing.

The majority of people will jump into a business without any knowledge of how to market. Would you like to have a brain surgeon getting ready to do surgery on you, that has never been through med school? Probably not. Why do you think marketing your business is any different? You have to gain some knowledge on how to market so you can market your business into profitability.

When you capture the techniques of marketing, it really doesn’t matter what kind of business you get into. When you learn how to market, you will stand out from the rest of the crowd of business people. People will take notice of you. That’s why someone can come into a business, and shoot right up to the top of the leaders in just a few months. They know how to market.

Marketing to your business is like food to your body. If I don’t eat I become weak, and unable to function properly. If I don’t learn how to market, my business will become weak and unable to function properly also.

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